Canetta by Luca Pronzato
The first brand of natural wine in a can, Canetta is an idea as simple as it is bold.
The co-founder, Luca Pronzato, trained as a sommelier and founder of the "We are ona" collective, a project of ephemeral restaurants.
In each can, the equivalent of a glass and a half, for 6.5 euros.
A new way of drinking, which aims to stop wasting the end of the bottle and to drink more moderately.
A pack of four cans is therefore equivalent to a bottle.
Canetta offers wines from well-known and appreciated winegrowers. At the launch, the brand marketed orange wine (produced through the maceration of white wine).
Now you can also buy white and red wine, packaged in the same container with infinitely recyclable material and ideal for preserving natural and alternative drinks.